In a world overflowing with ‘clean’ beauty brands making the same claims, it’s easy to feel overwhelmed. Is this foundation truly sustainable? Will this serum actually help my skin, or is it just another marketing promise? Instead of enjoying the experience of discovering makeup and skincare, too many women feel the weight of having to analyse every ingredient, every label, every claim—just to justify taking care of themselves.
At Adorn, we believe beauty should feel good—not guilty.
Proudly Australian-made, cruelty-free, vegan, and environmentally conscious, we create high-performance cosmetics and skincare with absolute transparency. No unnecessary fillers, no hidden nasties—just potent earth-derived ingredients designed to enhance your natural beauty while respecting the planet.
True luxury isn’t about excess; it’s about knowing exactly what’s in every product you use. It’s about trust. And for over a decade, thousands of women have trusted Adorn to deliver makeup and skincare that nurtures their skin while staying true to their values. Established in 2008, we are a trusted brand with thousands of positive reviews from real women who love and believe in what we do.
More than a beauty brand, we’re a movement—building a community of like-minded women who want to feel confident, empowered, and ready to take on the world. With real human support, personalised consultations, and expert guidance, we bring the joy back to beauty—making it effortless, enjoyable, and uniquely yours.
Because beauty isn’t about perfection. It’s about feeling like the best version of yourself.
How is Adorn minimising beauty waste?
Adorn minimises beauty waste by producing in alignment with demand, ensuring products are fresh and readily available while preventing excess stock from expiring or ending up in landfill.
But we go further—our innovative refill system pioneered in 2009 reduces the need for new packaging altogether, helping to minimise waste from the very start.
Unlike many beauty brands, Adorn has never packaged its products in outer boxes or wrapped them in plastic seals, eliminating unnecessary materials from the supply chain.
Our commitment to reducing waste extends to our shipping practices, using only what’s needed to deliver your products safely and sustainably.
We understand the disappointment when receiving an online delivery that has been packed in an oversized box that could have fit 10x what you ordered! Grrr!!
Each of our Adorn orders are mindfully gift wrapped and sent in biodegradable post bags. By choosing Adorn, you're not just reducing landfill—you’re supporting a brand that rethinks beauty packaging from the ground up and takes a prevention rather than cure approach to all that we do.
What does 'small-batch' production mean?
Adorn produces smaller batches more frequently to ensure product freshness.
As an online-only business, our "demand equals supply" approach aligns production with customer demand, preventing overproduction and reducing the risk of products going to waste.
What ingredients do you use?
Adorn makeup and skincare contain pure mineral ingredients and organic and certified organic ingredients. Minerals occur naturally but are classified as inorganic.
How do I return my empty packaging for recycling?
To return your empty Adorn products:
- Fill your clean empties into an Adorn 'reusable postal bag' from a prior order.
Include your contact details (full name, phone number, and email address) with your recycling and return to:
ADORN
Return & Recycle Rewards
1/3 Southpark Close
Keysborough 3173, VIC
*Please note that postage is at your own expense.
Your recycling will be sent to Terracycle for upcycling.
Can I get free samples?
We offer complimentary samples with eligible online orders, but generally, samples are not free. Instead, they provide an affordable way to test a product’s suitability before committing to a full size.
Sampling helps prevent unnecessary waste—both for your wallet and the planet—by ensuring you make the right choice the first time. It’s a small investment that delivers great value while minimising beauty waste. The number of applications varies depending on the product, allowing you to trial it properly for colour matching and personal suitability.
Do Adorn products contain gluten?
The term "gluten-free" can be applied if the gluten content is below 20 mg/kg.
While we believe our products do not contain gluten, primarily found in wheat and other grains, we advise those with serious allergies to consult a doctor or conduct a patch test before use.
Please note: Our Night Repair Face Oil contains wheat germ oil, but the trace of gluten in the wheat germ oil does not exceed 5 mg/kg.
Are Adorn products paraben & preservative-free?
Adorn is committed to formulating safe, high-performance beauty products without unnecessary additives.
Since bacteria thrive in water, any product containing water or aloe must include a preservative to ensure its safety, stability, and effectiveness. That’s why we use a premium, certified organic preservative (labelled as "parfum") in these formulations—providing protection without compromising on purity.
Where possible, we utilise airless packaging to maintain ingredient integrity, preventing oxidation and contamination for a longer-lasting product. Our pure mineral makeup and oil-based formulas, which contain no water or aloe, naturally remain stable and do not require preservatives.
Adorn has always been paraben-free. While parabens are widely used in personal care products like shampoos, soaps, and cosmetics, we choose to avoid them due to ongoing concerns about their long-term safety. Instead, we remain committed to providing products that prioritise both your health and the environment.
What gives the SPF in the Adorn Mineral Foundation?
The SPF in our Mineral Foundation and BB Cream is formulated using 'non-nano' natural minerals Titanium Dioxide and Zinc Oxides.
Can I apply mineral foundation around my eyes?
Yes, a light dusting (no buffing) is suitable for the eye area. For more coverage, use a concealer.
Is talc used in your products?
No. Although talc is a mineral, it is drying, and considered unsafe and a possible carcinogen.
Are your products safe for pregnancy?
Safe Cosmetics Australia certifies Adorn to both allergen and toxin-free, using only safe ingredients.
We recommend consulting a medical professional for advice on specific product ingredients by copying them from our website.
What is Bismuth Oxychloride & why don't you use it?
Bismuth Oxychloride is a by-product of refined lead and copper, known for its pearlescent appearance used to enhance luminosity in mineral makeup formulations.
If you've experienced skin irritation, especially in hot weather, while using mineral makeup, Bismuth Oxychloride present in some brands may be the cause.
Adorn chooses to exclude this ingredient from its formulations as it is known to potentially irritate the skin, particularly for those with acne and rosacea.
Help! My discount code is not working.
If you are experiencing issues with your discount code, please consider the following:
Code usage/ limitations: Make sure you have not used the code previously, as our discount codes are limited to one use per person, per order.
Eligibility: Check if the items in your cart qualify for the offer by reviewing the terms and conditions. Promotional codes are not valid with other offers or Rewards Vouchers.
Incorrect Code: Double-check for any typographical errors in entering the code. Enter the code exactly as written and try again.
Code Expiry: Verify the expiry date of the promotion to ensure the code is still valid.
*If issues persist, please contact customer service on (03) 9808 4422 before finalising your order.
What Buy Now Pay Later (BNPL) options does Adorn offer, and is there a minimum?
Afterpay
Afterpay lets you buy now and pay in 4 interest-free instalments over 6 weeks. We have a minimum order amount of $149.00 for online purchases.
You must be at least 18 years old and be the authorised holder of an eligible debit/credit card to apply.
All Orders are subject to Afterpay’s approval – for example, if you have any overdue payments, Afterpay will not be available to you.
Afterpay is a financial product and Afterpay late fees, eligibility criteria and terms and conditions apply. Visit afterpay.com for full terms
Afterpay’s Privacy Policy is incorporated into these Terms and is binding on you.
Zip Pay
Zip Pay allows you to enjoy shopping with flexible repayments. It's available for orders over $49. To qualify for Zip Pay, you must be over 18, reside in Australia, and have a valid Australian credit or debit card. Making timely repayments ensures you only pay the item's purchase price.
*Zip Pay is not a service provided by ADORN. Zip Pay is a facility offered by Zip Pay Pty Ltd. Detailed terms and conditions can be found at https://zip.co/au/page/zip-pay-terms.
How does Adorn ensure product safety?
ADORN is dedicated to creating the safest products without harming animals and emphasising sustainability in all decisions. While chemicals are integral to various aspects, we strive to avoid harmful ones. It's crucial to research beauty ingredients from reputable sources to make informed choices.
What is the 'Parfum' in Adorn products?
Parfum is the INCI (global standard name for labelling) for a natural, broad-spectrum preservation system derived from non-genetically modified plant material, approved by Australian Certified Organic (ACO).
Are all chemicals bad for us?
No. Our bodies and everything in existence consist of chemicals.
Water is a 'chemical' for example. Some naturally occurring chemicals are 'safe' (like water) and some like (arsenic) are not. The same applies to synthetic (man-made) chemicals; some are safe and some are not.
Do Adorn products contain Teflon or PFAS?
No. Adorn products do not contain Teflon or PFAS chemicals.
